Aisha Rasul is SociStory’s founder and owner. She created SociStory to help businesses strategize and manage their digital marketing programs. Since its start in 2018, Aisha has led social media and other marketing efforts for businesses such as: Eastwood Development, Hotaling & Co. (Junipero Gin), KTF Films, El Lopo Restaurant, Sridhar Capital, and J.J. Pfister Distilling.

She’s established strategy and process to grow the social media and digital marketing presence for noteworthy startups including JUST water, owned by top celebrity influencers, including its Instagram, Twitter, Facebook and LinkedIn accounts. Most recently, she’s developed CredibleMind‘s overall marketing strategy, including building a social media presence and working with social media influencers.

Aisha is passionate about social marketing. Her career in social media began with Navy Federal Credit Union in 2009 where she developed award-winning social media strategy. An early adopter, she has seen the growth and development of social media and understands its nuances, value, and potential. She has worked with leading SMMS (Social Media Management Systems) companies advising on social media strategy, including Sprinklr and Engage121. Aisha’s also well adept in business development, bringing on several partnerships for co-branded marketing campaigns at ROOM8. She also worked for Trier & Company, gaining agency experience as a social media and digital marketing director before starting her own consultancy.

In addition to serving as the managing director for SociStory, she is a lead adjunct instructor for social media and digital marketing at San Diego State University.

Her education includes a bachelor’s degree in Finance from George Mason University and an Associate’s Certificate in Project Management from George Washington University. She has served as a company chairperson at SocialMedia.org and currently serves on the board for Social N Worldwide. Aisha values diversity, understanding others’ perspectives, and real-life experiences.

Next Steps…

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Testimonials

“Multi-faceted marketing Ninja with social media superpower”

When I met Aisha my first impression was: bright, focused, driven, and social marketing savvy - a real catch for a digital offering looking to scale in a smart way. The reality of Aisha's work went far beyond this first impression. A multi-faceted marketing Ninja with social media superpower, biz dev chops, content strategy know-how, well developed people skills, and a strong work ethic, Aisha is an asset to any team. Her cheerful willingness to grab an oar and row makes here a find for any start up / scale up project. And her focus on the numbers ensures that projects benefit from a test-and-learn mentality. I'd welcome having Aisha on any growth-focused project team.

Eric Zimmerman | Chief Innovation Officer and Chief Commercialization Officer, Kumanu

Aisha Rasul
2020-03-15T16:56:53-07:00

Eric Zimmerman | Chief Innovation Officer and Chief Commercialization Officer, Kumanu

When I met Aisha my first impression was: bright, focused, driven, and social marketing savvy - a real catch for a digital offering looking to scale in a smart way. The reality of Aisha's work went far beyond this first impression. A multi-faceted marketing Ninja with social media superpower, biz dev chops, content strategy know-how, well developed people skills, and a strong work ethic, Aisha is an asset to any team. Her cheerful willingness to grab an oar and row makes here a find for any start up / scale up project. And her focus on the numbers ensures that projects benefit from a test-and-learn mentality. I'd welcome having Aisha on any growth-focused project team.

“Aisha has the vision and know-how to lead a brands’ digital marketing initiatives”

I had the privilege of working with Aisha for almost two years at [previous agency] in the Social Media and Digital Practice. Her background in client relations, team management, website/blog management, email and social media marketing paired with her strong work ethic, made her a valuable asset while strategizing clients' digital marketing programs. Aisha has the vision and know-how to lead a brands’ digital marketing initiatives and deliver compelling content. She is reliable and will deliver on her responsibilities, surpassing expectations. It was a true pleasure.

David Thomas Wurst | Marketing Advisor at Compass

Aisha Rasul
2020-03-15T17:13:36-07:00

David Thomas Wurst | Marketing Advisor at Compass

I had the privilege of working with Aisha for almost two years at [previous agency] in the Social Media and Digital Practice. Her background in client relations, team management, website/blog management, email and social media marketing paired with her strong work ethic, made her a valuable asset while strategizing clients' digital marketing programs. Aisha has the vision and know-how to lead a brands’ digital marketing initiatives and deliver compelling content. She is reliable and will deliver on her responsibilities, surpassing expectations. It was a true pleasure.

“She’s able to ask the right questions and to tap a deep network”

Aisha approaches social strategy in a thoughtful, thorough manner. Her experience is extensive and she's proved herself able to apply that wide base across varied business models. For the occasions where she might not have an answer immediately, she's able to ask the right questions and to tap a deep network of resources to find the appropriate solution.

Kara Rubin | JUST Goods, Vice President, Brand & Product Strategy

Aisha Rasul
2020-03-15T17:19:59-07:00

Kara Rubin | JUST Goods, Vice President, Brand & Product Strategy

Aisha approaches social strategy in a thoughtful, thorough manner. Her experience is extensive and she's proved herself able to apply that wide base across varied business models. For the occasions where she might not have an answer immediately, she's able to ask the right questions and to tap a deep network of resources to find the appropriate solution.

“Strong work ethic and remarkable tenacity in securing partnerships”

I had the pleasure of working with Aisha at ROOM8 this year. Aisha displays perfect leadership skills and capabilities to establish good relations with partnerships in alignment with our startup. Aisha would be a strong asset to any company looking for a bd with a strong work ethic and remarkable tenacity in securing partnerships in a lean environment. Aisha is very organized, and well connected within the consumer technology, and mobile industries. Aisha is an asset to have on any team and I would highly recommend her to any company looking for a go getter.

Alexis Valerio | Co-founder & CMO, ROOM8

Aisha Rasul
2020-03-15T17:26:19-07:00

Alexis Valerio | Co-founder & CMO, ROOM8

I had the pleasure of working with Aisha at ROOM8 this year. Aisha displays perfect leadership skills and capabilities to establish good relations with partnerships in alignment with our startup. Aisha would be a strong asset to any company looking for a bd with a strong work ethic and remarkable tenacity in securing partnerships in a lean environment. Aisha is very organized, and well connected within the consumer technology, and mobile industries. Aisha is an asset to have on any team and I would highly recommend her to any company looking for a go getter.

“She’s poised and knowledgeable when communicating with clients”

Aisha has been with Trier for two years, successfully managing several clients, most notably NTTi3, RentReporters, and Ving. She's poised and knowledgeable when communicating with clients. Her work is thorough and she can be relied upon to follow through and see tasks to completion. Although Aisha plans to leave Trier as an employee, I feel strongly that our paths will cross again for future business endeavors and would highly welcome the opportunity to work with her. She's a true team player!

Beth Trier | CEO, Trier and Company

Aisha Rasul
2020-03-15T17:36:04-07:00

Beth Trier | CEO, Trier and Company

Aisha has been with Trier for two years, successfully managing several clients, most notably NTTi3, RentReporters, and Ving. She's poised and knowledgeable when communicating with clients. Her work is thorough and she can be relied upon to follow through and see tasks to completion. Although Aisha plans to leave Trier as an employee, I feel strongly that our paths will cross again for future business endeavors and would highly welcome the opportunity to work with her. She's a true team player!

“Combination of strategic thinking and extremely strong communications skills makes her an asset”

Aisha is a leader and a big thinker, always finding the larger challenges masked by the smaller irritants. This strategic thinking allows her to help to find the solutions that will make the biggest impact on both the internal issues, and in helping customers to realize their return on investment more quickly. This combination of strategic thinking and extremely strong communications skills makes her an asset for every team. I'm honored to have worked with her and will have her on my team when I find the opportunity in the future.

Chris Kieff | Director of Global Security & Sales Ops

Aisha Rasul
2020-03-15T17:38:47-07:00

Chris Kieff | Director of Global Security & Sales Ops

Aisha is a leader and a big thinker, always finding the larger challenges masked by the smaller irritants. This strategic thinking allows her to help to find the solutions that will make the biggest impact on both the internal issues, and in helping customers to realize their return on investment more quickly. This combination of strategic thinking and extremely strong communications skills makes her an asset for every team. I'm honored to have worked with her and will have her on my team when I find the opportunity in the future.

“Strategic thinker who can quickly identify customer business needs”

Having worked closely with Aisha, I was always impressed by her preparation and thoughtfulness prior to a customer meeting. She is a strategic thinker who can quickly identify customer business needs and provide thorough solutions by combining technology and services. Given her successful track record and hard work-ethic, I believe Aisha will continue to drive significant value within any organization.

Jonathan Quello | Sr. Account Executive, Disney Advertising Sales

Aisha Rasul
2020-03-15T17:41:01-07:00

Jonathan Quello | Sr. Account Executive, Disney Advertising Sales

Having worked closely with Aisha, I was always impressed by her preparation and thoughtfulness prior to a customer meeting. She is a strategic thinker who can quickly identify customer business needs and provide thorough solutions by combining technology and services. Given her successful track record and hard work-ethic, I believe Aisha will continue to drive significant value within any organization.
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Aisha Rasul