Aisha Rasul is SociStory’s founder and owner. She created SociStory to help businesses strategize and manage their digital marketing programs. Since its start in 2018, Aisha has led social media and other marketing efforts for businesses such as: Hotaling & Co. (Junipero Gin), KTF Films, El Lopo Restaurant, Sridhar Capital, and J.J. Pfister Distilling.

She’s established strategy and process to grow the social media and digital marketing presence for noteworthy startups including JUST water, owned by top celebrity influencers, including its Instagram, Twitter, Facebook and LinkedIn accounts. Most recently, she’s developed CredibleMind‘s overall marketing strategy, including building a social media presence and working with social media influencers.

Aisha is passionate about social marketing. Her career in social media began with Navy Federal Credit Union in 2009 where she developed award-winning social media strategy. An early adopter, she has seen the growth and development of social media and understands its nuances, value, and potential. She has worked with leading SMMS (Social Media Management Systems) companies advising on social media strategy, including Sprinklr and Engage121. Aisha’s also well adept in business development, bringing on several partnerships for co-branded marketing campaigns at ROOM8. She also worked for Trier & Company, gaining agency experience as a social media and digital marketing director before starting her own consultancy.

Her education includes a bachelor’s degree in Finance from George Mason University and an Associate’s Certificate in Project Management from George Washington University. She has served as a company chairperson at SocialMedia.org and currently serves on the board for Social N Worldwide. Aisha values diversity, understanding others’ perspectives, and real-life experiences.

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